Chinese new pattern urbanization process medium and small towns sports industrial development strategy research

Author(s): Ping Zhang, Juntao Sun

With the deepening of Chinese new pattern urbanization, it also plays leading roles in small towns sport industrial development, but due to gap exists between cities and countryside, because of urban and rural economic development imbalance, small towns’ sports industrial development needs to be more concerned and input. The paper utilizes analytic hierarchy process obtained weights, from which sports goods and construction industry are 0.29, commercial sports’ is 0.157, leisure sports’ is 0.553, therefore leisure sports have biggest contributions to sports industry, and to leisure sports, it includes sports lottery, sports tourism and so on.

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